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Governor promotes Michigan as travel destination to Chinese

• Nov 22, 2016 at 5:00 PM

In a recent post on his blog, Gov. Rick Snyder says he promoted Michigan as a travel destination and the state's automotive leadership during a China investment mission this month.

The governor also unveiled Michigan’s “Chinese name” to business reporters during the trip.

Snyder participated in two press conferences on the last full day of his China investment mission, addressing travel and business journalists on tourism and investment opportunities in Michigan and Detroit. Joining Snyder at the press conferences was Detroit Mayor Mike Duggan.

“We are telling the Pure Michigan story, highlighting the diversity of our state — a state blessed with abundant natural beauty, authentic destinations, unique experiences, and friendly people,” Snyder said. “In addition, Detroit’s comeback has made the city highly attractive to investors around the world. In our conversations with the media here, we are finding they continue to be impressed by Detroit’s revival and all that Michigan has to offer.”

Michigan Travel and Tourism Vice President Dave Lorenz shared with 50 travel reporters how Travel Michigan has worked with tour operators, travel media and other industry partners to raise the profile of Michigan as a vacation destination for Chinese travelers.

So, what is Michigan’s “Chinese name”? Read the complete blog post.

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